You’re over-spiritualizing and over-philosophizing something that’s very simple.
Because you’re not sure of what’s in the script, or the tools available, so it’s very hard to consciously wield the title. This is something our testers deal with, since they only know the overall theme of the title, or name of the title.
Because now you are aware of the tools available to you. That’s why we started writing the tools-based copy, allowing you to see which features are available, and what’s going on within you.
When we first started announcing Zero Point Union some time ago, I mentioned that we were going to externalize “how it works,” since this knowledge is very, very helpful in consciously wielding a title. The tools-based method is part of that. With that, you now know:
- What the title is trying to help you achieve (the objectives at the end of the copy).
- And now, more important – HOW it’s trying to help you achieve this (the features section).
This gives you great insight into the nature of the title. While yes, our expression is often spiritual or philosophical in nature, in my humble opinion, it is also necessary to ground those high ideas in a layer of practicality.
So, in the future, when thinking about these issues, start with the most practical solution first for the best chance at success.

Attention all self improvement nerds
