This is part of it as well. Helps with all things related to the emergence of the fourth industrial revolution, which is very much on the near horizon.
Part of it is also the fact that in the modern world, whether we believe it or not as men, a situation like this may seem “too good to be true.” A masculine centered company (let’s be real here, we have most definitely catered to our main audience) actually trying to understand the women’s experiences and trying to respond to that awareness? MADNESS. It must be secret OnlyFans scripting.
And from my perspective, to turn this into a moment of insight, it’s the emergence of our “shadows” that are dictating the responses. Women respond with distrust, since across societies, they are always silently expecting men to betray or harm them.
That story at the start of the copy is triggering for all of us. Some men will begin to question and condition their own behaviors, others may reject it. But in women, it seems to have an entirely different response – and of course, their own fears will emerge. And that’s the purpose of that style of copy, as stated before. It is meant to help a person explore what resides within.
I can’t tell anyone what resides within, my observations are based on the outer form of those issues, what’s said and the actions they take, and it’s up to the person themselves to explore. But I can say that the wealth scripting is similar to what you find in EoG and other wealth titles, with special scripting intended to help with workplace and career issues, like being accused of rising through the ranks by sleeping with someone, or people putting down your intelligence due to being a woman.
THAT is the Wealth Generation in the Modern Age scripting.