If it were up to me, I’d definitely start with NR, then move on to ASBR when you’re ready to go even wider. There’s no harm in rotating between the two – six months on NR, six on ASBR – allowing you to get both worlds.
The wealth scripting in Emperor is much more open ended. Not as much as GM, but not as focused as NR or ASBR. Emperor’s wealth scripting is focused on “empire building,” so the businesses that should theoretically flow out of it end up being widely profitable, but maybe not “innovative” or “disruptive” (but if you’re a naturally innovative person, it still could be). These just dominate their market, since the company is an outflow of the inner resilience that Emperor attempts to help you build, and thus you build your empire brick by brick.
New Emperor does contain some innovation scripting, but again – not as focused as NR.
